This is the first time H&M, the world’s second largest retailer, has featured a Muslim model wearing a hijab in a video designed to encourage consumers to recycle their clothes. And it’s opened up the debate on Muslims in fashion.
As expected, the video, released earlier this month and entitled “Close the Loop”, is a slick production by the Swedish brand. Urban scenes, stylish attire and models of various nationalities, genders and sizes.
The adventurous spirit behind the pages of British Muslim magazine. As the Editor-in-Chief, Natasha leads with a passion for exploration and a pen dipped in wanderlust. With a keen eye for halal travel experiences and an insatiable curiosity for new experiences, she brings readers along on captivating journeys to far-flung destinations. Through her vibrant storytelling, Natasha invites readers on enriching adventures, where every experience is a window into the muslim world.