The hijab-wearing Barbie an Instagram sensation

Barbie has had another makeover. This time as a hijab-wearing Muslim.
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Now a Nigerian medical scientist has taken Instagram by storm since she began posting images of a hijab-wearing Barbie doll a few weeks ago. The Barbie’s we normally see wear a mix of skimpy tops and hotpants but with the new Hijabie’s, we see the dolls colorful headscarves, flowing abayas and full-length couture dresses, Hijarbie is far more covered up and modest. Looks pretty cute and we’re looking forward to buying one soon!

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Haneefa Adam, says she was inspired to create the Hijarbie account after coming across the Barbie Style Instagram page.

The reaction has been overwhelmingly positive with requests from all over the world to buy the dolls. Hijarbie now has 19,400 followers on the social network.

She told CNN: “I thought I had not seen Barbie dressed in a hijab before so I decided to open an Instagram account and dressed Barbie up in the clothes that I made. I thought it was really important for a doll to be dressed like how I would be.”

The 24-year-old, who recently completed a Masters in Pharmacology in the UK, describes Hijarbie as a “modest doll” — one that offers Muslim girls a relatable role model.

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“It has roots in my religion and cultural identity. The way Barbie dresses is very skimpy and different and there’s nothing wrong with it. I just wanted to give another option for Muslim girls like me.

She added: “I want to use the Instagram page to create an identity for her similar to Barbie.”

Follow ”Hijarbie” on INSTAGRAM here – https://www.instagram.com/hijarbie/

Editor In Chief at  |  + posts

Natasha Syed is the dynamic Editor-in-Chief of British Muslim Magazine, the UK’s premium Travel & Lifestyle publication catering to Muslim audiences. With a passion for storytelling and a keen eye for celebrating diverse cultures, she leads the magazine in curating inspiring content that bridges heritage, modern luxury, and faith-driven experiences.

Under her leadership, British Muslim Magazine continues to set the standard for authentic, and engaging trusted narratives, making it the go-to source for Muslim traveler's and lifestyle enthusiasts across the UK and beyond.

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Tags: barbie, british muslim magazine, doll, fashion, hijabie, hijarbie, kids, shopping

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by Natasha Syed
Natasha Syed is the dynamic Editor-in-Chief of British Muslim Magazine, the UK’s premium Travel & Lifestyle publication catering to Muslim audiences. With a passion for storytelling and a keen eye for celebrating diverse cultures, she leads the magazine in curating inspiring content that bridges heritage, modern luxury, and faith-driven experiences. Under her leadership, British Muslim Magazine continues to set the standard for authentic, and engaging trusted narratives, making it the go-to source for Muslim traveler's and lifestyle enthusiasts across the UK and beyond.
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